It is the process of making your content appealing to search engines so that you rank higher in the results when people search for keywords related to your content. Here are some of the powerful ways to improve your Seo and make your way to the top of Google search.
Keyword Integration
When you’re writing a post, stop and think about the keywords you would like people to use to find it, then incorporate them naturally a few times in the content along with variations as they naturally occur. Don’t try to manipulate it by forcing the keyword into every paragraph, as this makes for downright poor writing and the audience will pick up on it. Instead, naturally integrate the keyword into the focus of your post and only use it a couple of times and it will sound far more natural.Use Keywords In Your Headline
The title of your post is not the place to ramble or put every keyword you think is related. Instead, make your headlines short and sweet and incorporate an important keyword in a natural way. A post title for the keyword “German Shepherd training” might be “Six Ways to Make German Shepherd Training Fun,” for example. Don’t use more than one keyword, and make sure the title reads well to an audience, too.Always Use Images In Your Posts
It is debatable how important images are in your posts, but they do seem to be an important factor. Include images and make sure the image URL contains a chosen keyword, as people can find your posts through your image on Google Image Search, for example. Uploading images is easy with a high-speed connection, so if you have trouble uploading images, don’t skip them – upgrade your Internet speed! Images can reinforce a story you’re telling or provide additional context. Just make sure you have the legal rights to use the image.Write For A Specific Audience
Create your ideal reader – a middle-aged woman in an office job, a young high school student looking for help planning his gap year, or an elderly couple seeking retirement advice, for instance. Write all your posts for this reader and make sure everything you post will read well for them. This helps stop you from including too many keywords, which will make it sound unnatural and stilted. It also ensures that your ideal reader will find your posts fascinating enough to share them with friends and become a fan.Get People To Socially Share Your Content
Make sure each post and page has sharing options included. There are widgets and plugins that will do this automatically. Ask at the end of posts for people to share, like, tweet, or +1 the post if they found it helpful or interesting. In particular, ask friends and family to help. These social signals tell Google that people actually enjoyed your posts enough to share them.Beginner bloggers often feel overwhelmed by everything they have to do, from posting regularly to incorporate images, and think they have to neglect basic SEO. This is a huge mistake! Even if you don’t have much time, you can easily use a few of these simple tips to improve your SEO.
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